Welcome To Our Steiff Wonderland


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From Our Shop

Official UK Steiff Distributor

Visit Our Steiff Shop in Norfolk

Please Contact Us!
If you have any Bear-necessities


Bears and animals based on historical pieces from the old days, recreated for our modern day collector to enjoy. Not limited on numbers made.


These bears and animals are cuddly and soft. They are designed to be loved and used every day, with the much-needed option to wash. The plush range is an ideal place to start when buying for a young child. Not limited on numbers made.

Limited Edition

These are limited in number. Made for the adult collector to showcase in their home. A white Steiff label distinguish these from the classic and plush. They will have a certificate of authenticity and will arrive in an original Steiff box.

Need help choosing the right bear?

Visit The Steiff Shop in Setchey, Norfolk and let one of our ‘Bear Consultants’ help you choose your Steiff Bear! With over 500 hundred different Bears and soft animals to select from this really is ‘Bear Paradise’


What our customers have to say…

As I walked into this lovely place I was filled with memories of childhood. As well as hundred of Steiff teddy bears, rabbits, lions, polar bears and many other creatures, there are pedal cars, jigsaw puzzles and wooden toys. 

Patricia H
Then the selections of bears from babies lst bear, soft tiny bears for newborns to the amazing choice of bears and steiff animals for the older family members was never ending. I will definitely be making a return visit.
Lucy J

Popped in from the most magnificent Beers of Europe adjacent. Charming knowledgeable man talked to us about the lovely animal and characters on display. If you like these collectables or know someone who is then visit here , ample free parking too. 

Gregg M

Our Steiff Bear Boxes

Limited Editions and Bears over £100 come with a FREE Steiff Box, or Buy One For Only £2.50


Our latest reviews and ratings…

Platinum Paper Bear

Rated 5 out of 5
March 22, 2021

I’m delighted with the bear, thank you. I agree with you Fiona, he is truly stunning! Excellent service received from the ordering stage to the very quick delivery. The parcel was very well packed and came without any plastic padding. A1!

Liz Kyme

The Steiff that dreams are made of.

Rated 5 out of 5
March 17, 2021

Present for new born granddaughter. Whole experience very professional and very helpful. Steiff contacted me straight away to explain a slight problem with my order and it was rectified immediately. 5 ☆.

Paul Wadhams